Good things happen under the umbrella…

Who We’ve Worked With

Logo for Kentucky Opera with the words 'Kentucky Opera' in black text on a white background.
A promotional banner with an orange background and bold white and red text that reads "7 FIGURE MSP".
Louisville Ballet logo with stylized 'L' and 'B' in a gray square and the text 'Louisville Ballet' below.
A square logo with a tan border and white background. At the top, there's a teal circular scribble. Below, the text 'IWRBR' in mauve, with the phrase 'I Would Rather Be Reading' in blue underneath.
Logo for Waterfront Botanical Gardens with black background and yellow-green circles connected by a curved line.
Logo for BRASS Inc., Barren River Area Safe Space, featuring a purple circular design with four interconnected figures and purple text.
Logo with a house roof and fleur-de-lis symbols, includes text 'Coalition for the Homeless'.
Logo for Kidclimbing Asheville with a goat's head at the center, a yellow semi-circle background, purple lotus flowers on each side, and green text reading 'Kidclimbing Asheville' and 'Om' symbols above.
Logo with a stylized purple and pink flame and the text 'LANDMARK RECOVERY' beneath it.
Uber Group logo in blue shades with stylized text and geometric design.
Logo for 29th Street Capital featuring a stylized geometric arrow design in gray and blue above the company name in dark blue text.
Logo of Indianapolis Zoo with a gorilla's face inside a square
A woman with long dark hair smiling while setting a dining table, surrounded by candles, a bowl of decorative fruit, and bird figurines, in a room with purple walls and hexagonal mirrors.

Veronica Stivers, Founder and Lead Event Planner

Umbrella Event Group was founded by Veronica Stivers (she/her), a dedicated and seasoned event manager based in Louisville, Kentucky. With a thirty-plus year career in every aspect of the hospitality industry, she has seen and done it all, and uses her expansive set of skills to make events run seamlessly. Veronica attended Johnson & Wales University in Charleston, SC, where she studied Baking & Pastry. She lives by the Julia Child adage, “A party without cake is just a meeting.” After coming home to Louisville, she operated top restaurants, sold wine and spirits, coordinated multi-state events for a bourbon brand, and managed events at Louisville’s 21c Museum Hotel. In addition to corporate events, she plans and coordinates weddings and celebrations with Umbrella’s sister company Big Day Events.

Veronica is a Certified Specialist in Wine by the Society of Wine Educators, as well as a Certified Executive Bourbon Steward by the Stave and Thief Society. Let’s have a coffee (or a drink!) and talk about your event!

Brad Stivers, Creative Director

Brad Stivers is an artist, designer, and craftsman with a career spanning over 25 years in large-scale artwork and themed entertainment. After graduating from the University of Louisville with a degree in Studio Art, he began his first business as a mural and scenic artist. Hundreds of murals and paintings later, his skill set and experience led him to Weber Group, a design/build firm specialising in themed environments for location-based entertainment and attractions. First working as a subcontractor on Weber Group’s shop floor and eventually becoming their Creative Director, Brad has had the opportunity to work with and lead some of the industry’s most skilled artists, designers, and craftspeople in creating top-tier attractions across the country. Brad is the Founder of Sketchbook Creative, a company focusing on concept direction and art direction.

Brad is immersed in his craft and loves to talk shop. He is a member of IAAPA and Themed Entertainment Association (TEA) and is OSHA 30-certified. He can’t wait to start sketching your next big idea!